{"id":5400,"date":"2026-08-09T22:19:26","date_gmt":"2026-08-09T20:19:26","guid":{"rendered":"https:\/\/dfusion.pl\/?post_type=oferta-nowa&#038;p=5400"},"modified":"2026-08-10T12:55:09","modified_gmt":"2026-08-10T10:55:09","slug":"geo-generative-engine-optimization","status":"publish","type":"oferta-nowa","link":"https:\/\/dfusion.pl\/en\/oferta-nowa\/geo-generative-engine-optimization\/","title":{"rendered":"GEO (Generative Engine Optimization)"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5400\" class=\"elementor elementor-5400\" data-elementor-post-type=\"oferta-nowa\">\n\t\t\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-top-section elementor-element elementor-element-3ca1164 elementor-section-content-middle sekcjahidden elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"3ca1164\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;ae0dd14&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c93fe72 ae-bg-gallery-type-default\" data-id=\"c93fe72\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b6a2002 bordertext elementor-widget elementor-widget-heading\" data-id=\"b6a2002\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">GEO (Generative Engine Optimization)<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f54a3e elementor-widget__width-auto elementor-absolute elementor-widget elementor-widget-image\" data-id=\"5f54a3e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"490\" height=\"490\" src=\"https:\/\/dfusion.pl\/wp-content\/uploads\/2021\/10\/ix.svg\" class=\"attachment-full size-full wp-image-1442\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-top-section elementor-element elementor-element-db1f19e elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"db1f19e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;93336e4&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f4b0778 ae-bg-gallery-type-default\" data-id=\"f4b0778\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-47bab56 elementor-widget elementor-widget-text-editor\" data-id=\"47bab56\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"western\">GEO (Generative Engine Optimization) to budowanie widoczno\u015bci marki w odpowiedziach modeli AI: ChatGPT, Gemini, Perplexity i Claude. dfusion communication prowadzi GEO jako agencja PR. Zamiast optymalizowa\u0107 wy\u0142\u0105cznie Twoj\u0105 stron\u0119, budujemy obecno\u015b\u0107 marki w \u017ar\u00f3d\u0142ach, z kt\u00f3rych modele bior\u0105 odpowiedzi: mediach bran\u017cowych, rankingach, publikacjach eksperckich. Efekt mierzymy na platformie chatbeat.<\/p><p>Klient coraz cz\u0119\u015bciej zaczyna poszukiwanie od pytania zadanego AI i dostaje jedn\u0105 rekomendacj\u0119 kilku firm, a nie list\u0119 link\u00f3w. Marka albo si\u0119 w niej pojawia, albo zostaje poza polem widzenia. GEO decyduje, po kt\u00f3rej stronie jeste\u015b.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-top-section elementor-element elementor-element-ba256ec elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"ba256ec\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;93336e4&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c4223d8 ae-bg-gallery-type-default\" data-id=\"c4223d8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a7ed735 elementor-widget elementor-widget-text-editor\" data-id=\"a7ed735\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"margin-bottom: 0.21cm; line-height: 117%;\">Dlaczego GEO to zadanie dla agencji PR<\/h2><p>Modele buduj\u0105 odpowiedzi z zewn\u0119trznych, wiarygodnych \u017ar\u00f3de\u0142: medi\u00f3w, ranking\u00f3w, raport\u00f3w i publikacji eksperckich. Twoja w\u0142asna strona to tylko jeden z g\u0142os\u00f3w. O tym, czy AI wymieni mark\u0119, decyduje to, kto o niej m\u00f3wi, nie jak wygl\u0105da jej strona. To jest praca na wizerunek i obecno\u015b\u0107 w mediach, czyli PR. Techniczne SEO jest fundamentem, GEO dok\u0142ada warstw\u0119, w kt\u00f3rej o wyniku decyduje autorytet marki w \u017ar\u00f3d\u0142ach cytowanych przez AI.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-top-section elementor-element elementor-element-887634c elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"887634c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;93336e4&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-99d8dd6 ae-bg-gallery-type-default\" data-id=\"99d8dd6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7d75a03 elementor-widget elementor-widget-heading\" data-id=\"7d75a03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Co robimy w GEO<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e87886 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"1e87886\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"17\" viewBox=\"0 0 17 17\" fill=\"none\"><path d=\"M17 13.5988L11.8964 8.5L17 3.40121L13.5988 0L8.5 5.10121L3.39879 0L0 3.40121L5.09879 8.5L0 13.5988L3.39879 17L8.5 11.8988L13.5988 17L17 13.5988Z\" fill=\"#EAEA6F\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Audyt widoczno\u015bci: bezp\u0142atny Quick Check widoczno\u015bci marki w ChatGPT, Gemini i Perplexity, wynik w 7 dni.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"17\" viewBox=\"0 0 17 17\" fill=\"none\"><path d=\"M17 13.5988L11.8964 8.5L17 3.40121L13.5988 0L8.5 5.10121L3.39879 0L0 3.40121L5.09879 8.5L0 13.5988L3.39879 17L8.5 11.8988L13.5988 17L17 13.5988Z\" fill=\"#EAEA6F\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Matryca prompt\u00f3w: mapa realnych pyta\u0144 zakupowych z Twojej kategorii, na kt\u00f3rych chcesz, \u017ceby AI wskazywa\u0142o Twoj\u0105 mark\u0119.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"17\" viewBox=\"0 0 17 17\" fill=\"none\"><path d=\"M17 13.5988L11.8964 8.5L17 3.40121L13.5988 0L8.5 5.10121L3.39879 0L0 3.40121L5.09879 8.5L0 13.5988L3.39879 17L8.5 11.8988L13.5988 17L17 13.5988Z\" fill=\"#EAEA6F\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Tre\u015bci GEO-ready: teksty w formie, kt\u00f3r\u0105 model chce zacytowa\u0107: konkretne, \u017ar\u00f3d\u0142owe, z danymi i Quick Answer, odpowiadaj\u0105ce wprost na pytania klient\u00f3w.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"17\" viewBox=\"0 0 17 17\" fill=\"none\"><path d=\"M17 13.5988L11.8964 8.5L17 3.40121L13.5988 0L8.5 5.10121L3.39879 0L0 3.40121L5.09879 8.5L0 13.5988L3.39879 17L8.5 11.8988L13.5988 17L17 13.5988Z\" fill=\"#EAEA6F\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Digital PR i \u017ar\u00f3d\u0142a zewn\u0119trzne: budowanie obecno\u015bci marki w mediach bran\u017cowych, rankingach i portalach, z kt\u00f3rych modele bior\u0105 odpowiedzi.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"17\" viewBox=\"0 0 17 17\" fill=\"none\"><path d=\"M17 13.5988L11.8964 8.5L17 3.40121L13.5988 0L8.5 5.10121L3.39879 0L0 3.40121L5.09879 8.5L0 13.5988L3.39879 17L8.5 11.8988L13.5988 17L17 13.5988Z\" fill=\"#EAEA6F\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Cytowani eksperci: wypowiedzi i podpisane tre\u015bci Twoich specjalist\u00f3w. Modele ufaj\u0105 \u017ar\u00f3d\u0142om z konkretnym autorem i kompetencj\u0105.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"17\" viewBox=\"0 0 17 17\" fill=\"none\"><path d=\"M17 13.5988L11.8964 8.5L17 3.40121L13.5988 0L8.5 5.10121L3.39879 0L0 3.40121L5.09879 8.5L0 13.5988L3.39879 17L8.5 11.8988L13.5988 17L17 13.5988Z\" fill=\"#EAEA6F\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Monitoring: cytowa\u0144, brand score, share of voice i sentymentu na platformie chatbeat, z raportem miesi\u0119cznym i rekomendacjami kolejnych dzia\u0142a\u0144.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-top-section elementor-element elementor-element-abeba63 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"abeba63\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;93336e4&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-76d9718 ae-bg-gallery-type-default\" data-id=\"76d9718\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fde21b8 elementor-widget elementor-widget-text-editor\" data-id=\"fde21b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"margin-bottom: 0.21cm; line-height: 117%;\">\u00a0<\/h2><h2 class=\"western\" style=\"margin-bottom: 0.35cm;\"><b>Jak GEO \u0142\u0105czy si\u0119 z SEO<\/b><\/h2><p class=\"western\">GEO nie zast\u0119puje SEO, dok\u0142ada warstw\u0119. Modele w du\u017cej mierze pobieraj\u0105 tre\u015bci z tych samych indeks\u00f3w wyszukiwarek, na kt\u00f3rych opiera si\u0119 SEO, wi\u0119c s\u0142aba strona obni\u017ca te\u017c szans\u0119 na cytowanie przez AI. SEO odpowiada za to, \u017ceby strona by\u0142a znaleziona i dobrze zindeksowana. GEO odpowiada za to, \u017ceby tre\u015b\u0107 by\u0142a w formie, kt\u00f3r\u0105 model chce zacytowa\u0107, i obecna tam, gdzie AI szuka informacji. Pracujemy na obu naraz.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-top-section elementor-element elementor-element-0b03921 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"0b03921\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;93336e4&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-72c27ad ae-bg-gallery-type-default\" data-id=\"72c27ad\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-73721e3 elementor-widget elementor-widget-text-editor\" data-id=\"73721e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"margin-bottom: 0.21cm; line-height: 117%;\">PR jako fundament GEO<\/h2><p>Prowadzimy komunikacj\u0119 dla firm technologicznych i budujemy ich obecno\u015b\u0107 w mediach oraz publikacjach eksperckich. To s\u0105 dok\u0142adnie te \u017ar\u00f3d\u0142a, z kt\u00f3rych modele AI bior\u0105 odpowiedzi. GEO jest naturalnym rozwini\u0119ciem tej pracy: \u015bwiadomie kierujemy j\u0105 tam, gdzie liczy si\u0119 widoczno\u015b\u0107 w AI.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-top-section elementor-element elementor-element-1bae1d2 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"1bae1d2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;93336e4&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9a66fa6 ae-bg-gallery-type-default\" data-id=\"9a66fa6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2fd20af elementor-widget elementor-widget-text-editor\" data-id=\"2fd20af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"western\"><b>Dlaczego dfusion<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44fe3bb elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"44fe3bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"61\" height=\"38\" src=\"https:\/\/dfusion.pl\/wp-content\/uploads\/2021\/10\/01..svg\" class=\"attachment-full size-full wp-image-2772\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Podchodzimy do GEO od strony PR. O cytowaniu przez AI decyduje autorytet marki w wiarygodnych \u017ar\u00f3d\u0142ach, nie sama optymalizacja strony, i na tym skupiamy prac\u0119. Budujemy autorytet marki w \u017ar\u00f3d\u0142ach, kt\u00f3re AI cytuje, a nie tylko optymalizujemy stron\u0119.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f8c3d6 elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"8f8c3d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"72\" height=\"38\" src=\"https:\/\/dfusion.pl\/wp-content\/uploads\/2021\/10\/02..svg\" class=\"attachment-full size-full wp-image-2773\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">16 lat na rynku i zesp\u00f3\u0142 40 specjalist\u00f3w. Realne relacje z mediami technologicznymi i biznesowymi.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-771c657 elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"771c657\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"74\" height=\"38\" src=\"https:\/\/dfusion.pl\/wp-content\/uploads\/2021\/10\/03..svg\" class=\"attachment-full size-full wp-image-2774\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">mierzymy widoczno\u015b\u0107 na platformie chatbeat: cytowania, brand score, share of voice, model po modelu.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-171f3d0 elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"171f3d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"76\" height=\"38\" src=\"https:\/\/dfusion.pl\/wp-content\/uploads\/2021\/10\/04..svg\" class=\"attachment-full size-full wp-image-2775\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Agencja Roku 2023 w rankingu Media Marketing Polska, TOP 10 najwi\u0119kszych agencji PR w Polsce, cz\u0142onek Zwi\u0105zku Firm Public Relations.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-583a6ca elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"583a6ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"75\" height=\"38\" src=\"https:\/\/dfusion.pl\/wp-content\/uploads\/2021\/10\/05..svg\" class=\"attachment-full size-full wp-image-2776\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">w\u0142asne badania rynku, w tym raport AI w krainie PR o wykorzystaniu sztucznej inteligencji w komunikacji.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-top-section elementor-element elementor-element-94bbbb1 elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"94bbbb1\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cc80e22 ae-bg-gallery-type-default\" data-id=\"cc80e22\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a08b6b7 elementor-widget elementor-widget-html\" data-id=\"a08b6b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script type=\"application\/ld+json\">\r\n{\r\n  \"@context\": \"https:\/\/schema.org\",\r\n  \"@type\": \"FAQPage\",\r\n  \"mainEntity\": [\r\n    {\r\n      \"@type\": \"Question\",\r\n      \"name\": \"Czym jest GEO?\",\r\n      \"acceptedAnswer\": {\r\n        \"@type\": \"Answer\",\r\n        \"text\": \"GEO (Generative Engine Optimization) to budowanie widoczno\u015bci marki w odpowiedziach modeli AI, takich jak ChatGPT, Gemini i Perplexity. Celem jest to, \u017ceby model wymienia\u0142 i cytowa\u0142 mark\u0119, gdy u\u017cytkownik pyta o dan\u0105 kategori\u0119.\"\r\n      }\r\n    },\r\n    {\r\n      \"@type\": \"Question\",\r\n      \"name\": \"Czym GEO r\u00f3\u017cni si\u0119 od SEO?\",\r\n      \"acceptedAnswer\": {\r\n        \"@type\": \"Answer\",\r\n        \"text\": \"SEO ustawia stron\u0119 wysoko w Google, jednostk\u0105 wyniku jest link. GEO ustawia mark\u0119 w odpowiedzi modelu, jednostk\u0105 wyniku jest wzmianka i cytowanie. GEO nie zast\u0119puje SEO, dok\u0142ada warstw\u0119, w kt\u00f3rej liczy si\u0119 obecno\u015b\u0107 marki w wiarygodnych \u017ar\u00f3d\u0142ach zewn\u0119trznych.\"\r\n      }\r\n    },\r\n    {\r\n      \"@type\": \"Question\",\r\n      \"name\": \"Czy da si\u0119 zmierzy\u0107 efekty GEO?\",\r\n      \"acceptedAnswer\": {\r\n        \"@type\": \"Answer\",\r\n        \"text\": \"Tak, cho\u0107 inaczej ni\u017c w SEO. Modele s\u0105 niedeterministyczne, wi\u0119c nie mierzymy jednej odpowiedzi. Odpalamy ten sam zestaw pyta\u0144 wielokrotnie, na wielu modelach, i patrzymy na rozk\u0142ad: w ilu procentach odpowiedzi marka si\u0119 pojawia, na kt\u00f3rej pozycji, w jakim sentymencie. To pomiar statystyczny na platformie chatbeat, nie pojedynczy strza\u0142.\"\r\n      }\r\n    },\r\n    {\r\n      \"@type\": \"Question\",\r\n      \"name\": \"Ile trwa, zanim marka pojawi si\u0119 w AI?\",\r\n      \"acceptedAnswer\": {\r\n        \"@type\": \"Answer\",\r\n        \"text\": \"Pierwsze sygna\u0142y zwykle po 6 do 8 tygodniach od publikacji tre\u015bci i pierwszych dzia\u0142a\u0144 PR. Stabilny wzrost widoczno\u015bci po 3 do 6 miesi\u0105cach. Modele ucz\u0105 si\u0119 wolno i zapami\u0119tuj\u0105 na d\u0142ugo, wi\u0119c kto wejdzie wcze\u015bniej, tego trudniej wyprze\u0107.\"\r\n      }\r\n    },\r\n    {\r\n      \"@type\": \"Question\",\r\n      \"name\": \"Dla kogo jest GEO?\",\r\n      \"acceptedAnswer\": {\r\n        \"@type\": \"Answer\",\r\n        \"text\": \"Przede wszystkim dla marek B2B i technologicznych, kt\u00f3rych klienci, g\u0142\u00f3wnie decydenci, coraz cz\u0119\u015bciej zaczynaj\u0105 wyb\u00f3r dostawcy od pytania zadanego AI. Je\u015bli model nie zna marki, nie trafia ona na kr\u00f3tk\u0105 list\u0119.\"\r\n      }\r\n    }\r\n  ]\r\n}\r\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe090a0 elementor-widget elementor-widget-html\" data-id=\"fe090a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n.accordion {\n    width: 100%;\n    font-family: inherit;\n    color: #fff;\n}\n.accordion details {\n    border-bottom: 2px solid #EAEA6F32;\n}\n.accordion details:last-child {\n    border-bottom: none;\n}\n.accordion summary {\n    padding: 15px 0;\n    font-weight: bold;\n    font-size: 18px;\n    cursor: pointer;\n    list-style: none;\n    display: flex;\n    justify-content: space-between;\n    align-items: center;\n    user-select: none;\n    transition: 200ms;\n}\n.accordion summary::-webkit-details-marker {\n    display: none;\n}\n\n.accordion summary::after {\n    content: '+';\n    font-size: 20px;\n    font-weight: 200;\n    border: 1px solid #fff;\n    width: 25px;\n    height: 25px;\n    text-align: center;\n    line-height: 20px;\n    transition: 200ms;\n}\n.accordion details[open] summary::after {\n    transform: rotate(45deg);\n    border-color: #EAEA6F;\n    background-color: #EAEA6F;\n    color: #244759;\n}\n.accordion details[open] summary {\n    color: #EAEA6F;\n}\n.accordion summary:hover::after {\n    border-color: #EAEA6F;\n    color: #EAEA6F;\n}\n.accordion summary:hover {\n    color: #EAEA6F;\n}\n\n.accordion .content {\n    padding: 15px 0;\n    font-size: 16px;\n    line-height: 1.6;\n}\n.accordion .content p {\n    color: #E5E5E5;\n}\n.accordion .content h5 {\n    margin: 0;\n    padding: 0;\n    color: #EAEA6F;\n    font-size: 15px;\n    text-transform: uppercase;\n}\n.accordion .content p a:hover {\n    color: #EAEA6F;\n    opacity: .7;\n}\n.accordion .content ul {\n    margin: 0;\n    padding: 5px 15px;\n    border-left: 1px solid #EAEA6F;\n    list-style-type: none;\n    display: flex;\n    flex-wrap: wrap;\n    gap: 5px;\n}\n.accordion .content ul li {\n    padding: 5px 10px;\n    border: 1px solid #EAEA6F32;\n}\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-inner-section elementor-element elementor-element-a7b03ae elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"a7b03ae\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-a66114f ae-bg-gallery-type-default\" data-id=\"a66114f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9179a1b elementor-widget elementor-widget-heading\" data-id=\"9179a1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">FAQ<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d92adb elementor-widget elementor-widget-html\" data-id=\"6d92adb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"accordion\">\r\n    <details>\r\n        <summary>Czym jest GEO?<\/summary>\r\n        <div class=\"content\">\r\n            <p>GEO (Generative Engine Optimization) to budowanie widoczno\u015bci marki w odpowiedziach modeli AI, takich jak ChatGPT, Gemini i Perplexity. Celem jest to, \u017ceby model wymienia\u0142 i cytowa\u0142 mark\u0119, gdy u\u017cytkownik pyta o dan\u0105 kategori\u0119.<\/p>\r\n        <\/div>\r\n    <\/details>\r\n    <details>\r\n        <summary>Czym GEO r\u00f3\u017cni si\u0119 od SEO?<\/summary>\r\n        <div class=\"content\">\r\n            <p>SEO ustawia stron\u0119 wysoko w Google, jednostk\u0105 wyniku jest link. GEO ustawia mark\u0119 w odpowiedzi modelu, jednostk\u0105 wyniku jest wzmianka i cytowanie. GEO nie zast\u0119puje SEO, dok\u0142ada warstw\u0119, w kt\u00f3rej liczy si\u0119 obecno\u015b\u0107 marki w wiarygodnych \u017ar\u00f3d\u0142ach zewn\u0119trznych.<\/p>\r\n        <\/div>\r\n    <\/details>\r\n    <details>\r\n        <summary>Czy da si\u0119 zmierzy\u0107 efekty GEO?<\/summary>\r\n        <div class=\"content\">\r\n            <p>Tak, cho\u0107 inaczej ni\u017c w SEO. Modele s\u0105 niedeterministyczne, wi\u0119c nie mierzymy jednej odpowiedzi. Odpalamy ten sam zestaw pyta\u0144 wielokrotnie, na wielu modelach, i patrzymy na rozk\u0142ad: w ilu procentach odpowiedzi marka si\u0119 pojawia, na kt\u00f3rej pozycji, w jakim sentymencie. To pomiar statystyczny na platformie chatbeat, nie pojedynczy strza\u0142.<\/p>\r\n        <\/div>\r\n    <\/details>\r\n    <details>\r\n        <summary>Ile trwa, zanim marka pojawi si\u0119 w AI?<\/summary>\r\n        <div class=\"content\">\r\n            <p>Pierwsze sygna\u0142y zwykle po 6 do 8 tygodniach od publikacji tre\u015bci i pierwszych dzia\u0142a\u0144 PR. Stabilny wzrost widoczno\u015bci po 3 do 6 miesi\u0105cach. Modele ucz\u0105 si\u0119 wolno i zapami\u0119tuj\u0105 na d\u0142ugo, wi\u0119c kto wejdzie wcze\u015bniej, tego trudniej wyprze\u0107.<\/p>\r\n        <\/div>\r\n    <\/details>\r\n    <details>\r\n        <summary>Dla kogo jest GEO?<\/summary>\r\n        <div class=\"content\">\r\n            <p>Przede wszystkim dla marek B2B i technologicznych, kt\u00f3rych klienci, g\u0142\u00f3wnie decydenci, coraz cz\u0119\u015bciej zaczynaj\u0105 wyb\u00f3r dostawcy od pytania zadanego AI. Je\u015bli model nie zna marki, nie trafia ona na kr\u00f3tk\u0105 list\u0119.<\/p>\r\n        <\/div>\r\n    <\/details>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-top-section elementor-element elementor-element-5d29920 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"5d29920\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;93336e4&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9646a8f ae-bg-gallery-type-default\" data-id=\"9646a8f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-37c6d64 elementor-widget elementor-widget-heading\" data-id=\"37c6d64\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">W skr\u00f3cie<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24dddc4 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"24dddc4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"17\" viewBox=\"0 0 17 17\" fill=\"none\"><path d=\"M17 13.5988L11.8964 8.5L17 3.40121L13.5988 0L8.5 5.10121L3.39879 0L0 3.40121L5.09879 8.5L0 13.5988L3.39879 17L8.5 11.8988L13.5988 17L17 13.5988Z\" fill=\"#EAEA6F\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">GEO to widoczno\u015b\u0107 marki w odpowiedziach ChatGPT, Gemini i Perplexity.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"17\" viewBox=\"0 0 17 17\" fill=\"none\"><path d=\"M17 13.5988L11.8964 8.5L17 3.40121L13.5988 0L8.5 5.10121L3.39879 0L0 3.40121L5.09879 8.5L0 13.5988L3.39879 17L8.5 11.8988L13.5988 17L17 13.5988Z\" fill=\"#EAEA6F\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">dfusion robi GEO jako agencja PR: budujemy obecno\u015b\u0107 w \u017ar\u00f3d\u0142ach, kt\u00f3re AI cytuje, nie tylko na stronie.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"17\" viewBox=\"0 0 17 17\" fill=\"none\"><path d=\"M17 13.5988L11.8964 8.5L17 3.40121L13.5988 0L8.5 5.10121L3.39879 0L0 3.40121L5.09879 8.5L0 13.5988L3.39879 17L8.5 11.8988L13.5988 17L17 13.5988Z\" fill=\"#EAEA6F\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Zakres: audyt i Quick Check, matryca prompt\u00f3w, tre\u015bci GEO-ready, digital PR, cytowani eksperci, monitoring na chatbeat.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"17\" viewBox=\"0 0 17 17\" fill=\"none\"><path d=\"M17 13.5988L11.8964 8.5L17 3.40121L13.5988 0L8.5 5.10121L3.39879 0L0 3.40121L5.09879 8.5L0 13.5988L3.39879 17L8.5 11.8988L13.5988 17L17 13.5988Z\" fill=\"#EAEA6F\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">GEO nie zast\u0119puje SEO, dok\u0142ada warstw\u0119. Pracujemy na obu naraz.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-top-section elementor-element elementor-element-57dff40 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"57dff40\" data-element_type=\"section\" data-e-type=\"section\" 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class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8c73bd6 ae-bg-gallery-type-default\" data-id=\"8c73bd6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d766da elementor-widget elementor-widget-image\" data-id=\"4d766da\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_mouse&quot;:&quot;yes&quot;,&quot;motion_fx_mouseTrack_effect&quot;:&quot;yes&quot;,&quot;motion_fx_mouseTrack_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0.5,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img 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data-settings=\"{&quot;motion_fx_motion_fx_mouse&quot;:&quot;yes&quot;,&quot;motion_fx_mouseTrack_effect&quot;:&quot;yes&quot;,&quot;motion_fx_mouseTrack_direction&quot;:&quot;negative&quot;,&quot;_position&quot;:&quot;absolute&quot;,&quot;motion_fx_mouseTrack_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0.4,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"131\" height=\"131\" src=\"https:\/\/dfusion.pl\/wp-content\/uploads\/2021\/10\/Vector-2.svg\" class=\"attachment-full size-full wp-image-1364\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4cdaafc ae-bg-gallery-type-default\" data-id=\"4cdaafc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e2c8164 elementor-widget elementor-widget-heading\" data-id=\"e2c8164\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Porozmawiajmy o komunikacji Twojej firmy technologicznej.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75a7f69 elementor-widget elementor-widget-text-editor\" data-id=\"75a7f69\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Porozmawiajmy o komunikacji Twojej firmy technologicznej. Mo\u017cesz te\u017c zacz\u0105\u0107 od bezp\u0142atnego Quick Check i sprawdzi\u0107, jak AI widzi dzi\u015b Twoj\u0105 mark\u0119 na tle konkurencji.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7be2ac9 elementor-mobile-align-center elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"7be2ac9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"mailto:kontakt@dfusion.pl\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"42\" height=\"29\" viewBox=\"0 0 42 29\" fill=\"none\"><path d=\"M34.0509 5.65496L20.6668 17.494L7.27972 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23.8787 8.15164 19.0488 8.15095C19.049 8.15095 19.0487 8.15095 19.0488 8.15095C18.3385 8.15095 17.7625 8.72663 17.7624 9.43693C17.7624 10.1472 18.3381 10.7231 19.0485 10.7233C22.4602 10.7238 25.236 13.4991 25.2364 16.9102Z\" fill=\"#1D495A\"><\/path><path d=\"M22.3901 23.4678C20.4295 23.3663 19.4306 24.8243 18.9516 25.5247C18.5505 26.111 18.7007 26.9113 19.2871 27.3124C19.8734 27.7135 20.6739 27.5633 21.075 26.977C21.641 26.1496 21.8974 26.0194 22.2452 26.0359C23.3584 26.1667 27.7429 29.3794 28.182 30.3839C28.2921 30.6797 28.288 30.9697 28.1698 31.3225C27.7095 32.6885 26.9475 33.6485 25.9658 34.0985C25.0332 34.526 23.8897 34.4873 22.6599 33.9869C18.0675 32.1153 14.0553 29.5033 10.735 26.2235C10.7336 26.2221 10.7322 26.2209 10.731 26.2195C7.45771 22.9028 4.85032 18.8962 2.98161 14.3113C2.48099 13.0805 2.44223 11.937 2.86979 11.0047C3.31982 10.0231 4.2799 9.26115 5.6449 8.80139C5.99889 8.68272 6.28839 8.67895 6.58149 8.78802C7.58977 9.22857 10.8026 13.6125 10.9322 14.7131C10.9507 15.0739 10.8195 15.3301 9.99272 15.895C9.40617 16.2956 9.25542 17.0959 9.65623 17.6824C10.0569 18.2689 10.8571 18.4194 11.4438 18.0188C12.1446 17.5404 13.6024 16.5444 13.5012 14.5773C13.3897 12.5225 9.39228 7.08103 7.48223 6.37879C6.63277 6.06223 5.73923 6.05674 4.82545 6.36336C2.76946 7.05565 1.28457 8.29002 0.531321 9.93287C-0.199289 11.5267 -0.176135 13.3758 0.599066 15.2814C2.59898 20.188 5.39708 24.4812 8.9155 28.0421C8.92407 28.0508 8.93282 28.0594 8.94174 28.0678C12.5005 31.5794 16.7891 34.372 21.6897 36.3693C22.671 36.7684 23.6375 36.9682 24.5617 36.9682C25.4319 36.9682 26.2651 36.7912 27.0379 36.4369C28.6811 35.6839 29.9154 34.1993 30.6083 32.1422C30.9142 31.2302 30.9093 30.3371 30.5951 29.4917C29.8903 27.5767 24.4483 23.5797 22.3901 23.4678Z\" fill=\"#1D495A\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">+48 22 611 19 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